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Executive master in digital marketing and communication
Formation / Marketing opérationnel / Bruxelles (19 communes)
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Organisme
Contact
Karin Doguet
Lieu de la formation
Solvay Brussels School (ULB Solbosch campus) Av. F.D. Roosevelt 42, 1050 Brussels
1000 - BRUXELLESBruxelles (19 communes)
Executive master in digital marketing and communication
Formation inter-entreprises (à dates fixes)
Date de début
30/01/2024
Date de fin
01/01/1970
Horaire
: - :
Durée
6 mois
Nombre de places maximum
35
Prix
6500€ / htva
Infos pratiques
Profil des participants
Managerial staff, having been accepted on record, Higly motivated
Niveau d'admission / prérequis
- Highly motivated people with an interest in the sector;
- Who ideally have a university or college degree or equivalent experience;
- And who, as courses are given in English, have a very good knowledge of this language.
Conditions de paiement
La formation est à payer avant le début de la formation
Conditions d'annulation
Jusqu’à 30 jours calendrier avant le démarrage de la formation
Garantie de prestation
Cette formation peut être annulée faute d’un nombre de participants suffisant
Subsides et interventions possibles
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Réduction groupe
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Cette formation est donnée en Anglais |
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Diplôme à la fin de la formation |
Objectifs de la Formation
In today’s fast-paced world, determining which traditional marketing and communication tools are still relevant and which new tools can be deployed is vital to any company in any industry. These are the only marketing and communication programs that combine traditional practices and new digital channels, creating a new, integrated marketing and communications landscape in which both the traditional and novel aspects of this sector intertwine seamlessly.
The marketing background: we all operate in a more complex, uncertain and unstable world and find ourselves facing new realities but also major technological advances that demand new approaches in business models. This program will change how we conceive of our business areas, our markets, ... Today it is vital that we are equipped/armed and ready to act (and provide support) on these changes we
Description de la formation
Become a marketing strategist that is ready to take on the future.
Our programs teach you how to:
• Design a new product or service.
• Launch your new product or service via existing and new media channels.
• Lead research and creative projects to build rapport with your prospective clients and convert them into actual clients.
The Executive Master in Digital Marketing and Communication is spread on 17 days and 9 modules to reach out to the highest level in digital marketing and communication:
1. Marketing and sustainability – theory and practice (1 Day in January 2024: Tuesday 30)
2. From product to solution (2 Days in February 2024: Thursday 1 and Tuesday 6 )
3. How to successfully convert your (potential) customers into buyers? (2 Days in March 2024: Tuesday 19 and Thursday 21)
4. Value: focus on your value tag instead of price tag (2 Days in April 2024: Tuesday 16 and Thursday 18)
5. Digital communication (5 Days: in May 2024: Tuesday 14, Thursday 16, Saturday 18, Tuesday 28 and Thursday 30)
6. Master the fundamentals of (Generative) A.I. for marketing, now and in the future
(1 Day in June 2024: Saturday 1)
7. Data science for marketing (1 Day in June 2024: Tuesday 11)
8. Marketing research (1 Day in June 2024: Thursday 13)
9. Marketing hackathon (2 Days in June 2024: Friday 21 and Saturday 22)
Calendrier
Cette formation
se donne à dates fixes
Demander une inscription sur la session du 30/01/2024
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Accès utilisateur